We bridge the gap between sales & marketing and science & education. We help connect brands to the dermatology community and unify the insights of marketers, physicians and consumers.
Product Development
Consult on formulation and ingredients, identify white space in the market for product entry. Strategies for existing brands and those launching a new brand or product.
Go To Market
Advise on overall approach, key messages, how to educate on the science, and communicate product and ingredient benefits in an impactful way to physicians and consumers.
Social, PR & Content
Work with internal marketing teams (or agencies) to build out strategies and develop content to execute campaigns. Help build social media and influencer marketing strategies.
Education
Help develop medical slide decks and materials for use by physicians and sales teams. Advise on strategies for physician communications.
Advisory Boards
Help to identify and recruit dermatologists (or other participants) for advisory boards, surveys, product and marketing feedback.
Product Testing / Trials
Consult on how to approach testing and trials for meaningful evidence-based results. Advise on how to incorporate research in marketing materials.
